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Excellent pay per lead platform providers right now? With pay-per-call, advertisers pay for each qualified inbound phone call they receive from a third-party. These call sources can be publishers, affiliates, networks, and other lead-generators. A call is considered qualified if it meets the advertiser’s requirements and fulfills a predetermined duration requirement. You manage your own pay-per-call campaign by setting a variety of campaign parameters. Campaign parameters include: Business hours – Establish the hours you are available to receive calls. Your pay-per-call partner will only send you calls during these hours. Business categories – Define the specific services you offer (e.g. HVAC repair, bed bug fumigation, debt consolidation). A good pay-per-call partner will use ad targeting techniques and Interactive Voice Recording (IVR) to drive calls that match your specific business category.

In the case of a standard Pay Per Call campaign, an inbound call that was too short means no money wasted by the advertiser. Why Call Duration Matters? When it comes to Pay Per Call, the duration of a phone lead is one of the main factors that impact its quality. For example, it’s pretty obvious that a five seconds long phone conversation is not enough to close any deal, right? It wouldn’t be fair to consider a conversation such as “Oh, sorry, I dialed the wrong number!” as a lead that could convert the caller into a paying customer. A longer conversation is, for the most part, a reliable indication of a call that was made by someone who didn’t dial the number by mistake and was actually interested in the advertised product or service. For that reason, the advertiser and the Pay Per Call service provider usually agree on a certain minimal duration of leads that should be paid for.

Finally, business owners can enjoy the same scalable call and form tracking platform as large corporations. Addsource’s powerful cloud-based technology lets you delight your customers and stay focused on doing what you love most – build your business. Addsource is designed to be powerful, easy to use and useful for a wide range of small businesses, from a single service provider to a multi-national franchises. It is made for business owners and managers who value knowledge and insights to improve their business internal processes and better understanding of online & offline advertising campaigns. See even more details on buy and sell calls.

The value of an online directory lies in the exchange of information between listing owners and visitors. Directory owners have a place to show their listings to many users while visitors can access your site Generally speaking, the monetization method from any services you provide is to charge for the value your services can create for users. In other words, users have to pay to get the benefits from your services. So how does this relate to an Online Directory? As discussed, the main value of an online directory platform derives from the exchange of information between listing owners and visitors. Taking advantage of this type of exchange, you could generate profit by owning the communication flow between two sides.

Pay Per Call Marketplace: Sign up with us as a Publisher / Advertiser and start increasing your revenue today. Track your ROI and grow your client base with our real time Pay-per-call inbound sales ready leads. Become a Trusted Publisher and allow Addsource proprietary Pay-per-call platform to earn you the highest payouts on the market. Whether you are a Buyer or a Seller, everything is tracked via your Addsource Dashboard. Tracking your spend or revenue has never been so easy. Find more info on addsource.com.