Chameleon Articles Directory

Top web programming advices by Adam McManaman in 2022? The performance of a website is a very important standard that determines the efficiency of it, so the designers need to run comprehensive tests upon the performance of a site before bringing it to live. The performance can be well evaluated based on several matrices: Compatibility with Browsers: compatibility of your website is an important index since being compatible with most popular browsers on the market means larger possible customer base. Page Response/Loading Time: page response time and loading time determine whether a website is fluent, and faster webpages easily create better user experience.

Adam McManaman on web website speed : HTTPS makes the pages on your site more secure by encrypting information sent between the visitor and server. It’s been a Google ranking factor since 2014. You can tell if your site is already using HTTPS by checking the loading bar in your browser. If there’s a lock icon before the URL, then you’re good. If not, you need to install an SSL certificate. Lots of web hosts offer these in their packages. If yours doesn’t, you can pick one up for free from LetsEncrypt. The good news is that switching to HTTPS is a one-time job. Once installed, every page on your site should be secure—including those you publish in the future.

Email marketing is one of the most popular types of digital marketing. To put it shortly, it’s the use of email for promoting one’s products or services. If you go a little deeper, email marketing might also refer to building relationships with your customers. Ideally, emails you send out to your clients should not only speak at them but also encourage meaningful interaction with your brand. Notice how the guys from Buffer start a meaningful conversation by asking their readers’ opinion in their emails. There are many things that contribute to the success of your email marketing strategy, from the content you create to the time you send your emails. One thing is certain, though: email marketing is far from being dead and should definitely be part of your overall digital marketing.

Adam McManaman on Ecommerce : Your home is usually the first page your customers see. And many successful eCommerce brands see their homepage as the first step of a customer journey. Do not make your home page a product listing page, use it to create an appeal. Encourage your visitors to explore the site. If you are running a sale or a promotion on a selection of products, be sure to have this on the home page and include a call to action like “See Our Latest Deals” and include a link to a product listing of all products that are included in the sale. Other examples of call to actions include “See our range of birthday ideas”. Your prominent call to actions must be relevant to the product you sell.

Try to put text in small paragraphs that usually end in three lines accompanied by the supporting images, graphics, and GIFs. Help the teens digest the content by placing text into bulleted lists and small divided sections. A website with only text and text will overburden teens’ boredom and force them to walk away from the site. Putting images, pictures, and graphics on the website with delight the eyes of these technology freak teens.

Modern web design features many tricks and tools for helping customers contact you. But that doesn’t mean you should ignore some of the tried and true older methods. Specifically, you need to make sure your contact details are highly visible. This is especially important for local customers who may prefer to call you rather than browse the site. Your website is an extension of your brand. At the same time, it provides new opportunities to extend your brand. Make sure the site prominently features a high-quality logo to represent your business. And take the time to make sure all of the colors and fonts on the site match your existing branding decisions. Ultimately, this kind of branding is just as important as focusing on your SEO.

Page speed matters. AMP lets your pages load quickly due to an easier time interpreting AMP HTML. What exactly is AMP? AMP is a free web-component framework for building a smooth website, whether you’re a publisher, eCommerce company, storyteller, advertiser, or email sender, AMP pages load faster, and provide a better experience across all devices and platforms. AMP is widely used by Google and Twitter, the reason for this is an ability to provide a better native-feeling experience across all devices and platforms by defaulting to AMP pages when available.